Branding stories
ChatGPT users can now tap more than 70 Adobe tools in one workflow, reducing the need to juggle separate creative app connectors.
Brands risk wasting social spend unless they balance participation-driven content with broader emotional campaigns that build memory and growth.
Users of AI build tools will be able to register domains without leaving the platform as Name.com expands its integration push.
The campaign is meant to lift Equals' profile among finance executives as it reports double-digit growth and GBP £58 billion in transaction volume.
Gamers can now save on premium keyboards and audio gear as GravaStar's Amazon sale trims up to USD $86 off selected devices.
The renewed deal will keep Cisco's networking and security tools embedded in McLaren's race operations as the teams push into AI.
Clients will get a broader one-stop service as the 50-year-old business folds creative, PR and AI tools into its new Lumitas identity.
Rushed teams are spending hours fixing AI copy, with most marketers saying the technology adds manual work rather than saving time.
The new mode could speed early product work by letting teams turn plain-language ideas into branded mock-ups and prototypes without switching tools.
Accountancy firms can now send clients password-protected browser reports with drill-down views, reducing reliance on static PDFs and logins.
Product teams may get concepts to review in minutes rather than months as the new service aims to speed early decisions on brand fit and compliance.
Brands may be judged by AI assistants before customers ever reach them, as the new tool spotlights mismatches between messaging and model replies.
Younger South Koreans could get clearer savings on everyday spending as category-based credit cards gain ground over broad rewards schemes.
Most UK mid-market service firms are failing to stand out, with IT suppliers among the least distinctive and most easily overlooked.
New Zealanders will get to pick a national emoji, as 2degrees taps public sentiment and social media habits in a World Emoji Day campaign.
Creative workers wary of AI sameness now have a tool designed to keep their personal voice intact while automating routine tasks.
England's Mexico victory sent social media value soaring, with Harry Kane generating GBP £25.8 million in Earned Media Value for brands.
The partnership gives Mercedes-AMG PETRONAS a new digital platforms partner as Formula One teams court technology firms for more than logo space.
The deal gives agriculture and industrial clients broader communications support as specialist agencies chase scale in policy-driven sectors.
The deal will secure race data and engineering systems across Aston Martin Aramco's operations as Formula One teams face rising cyber risk.
